WE’RE THE LIFE OF THE PARTY
GO produces the VIP PARTY at the NACS SHOW from the drawing board to the football field, concert stages, bars, game areas and food courts. We procure sponsors and manage brand activations and guest experiences for one amazing night of food, drink, music and fun ... year after year after year.
The VIP Party at the NACS SHOW has entertained 2,000+ fuel and convenience VIPs every fall since 2010 in unforgettable venues like Navy Pier in Chicago, The Joint at Hard Rock Hotel & Casino in Las Vegas and Mercedes-Benz Stadium in Atlanta. A few headliners who have rocked our houses and greeted our guests backstage over the years include: Jake Owen, Dierks Bentley, Sheryl Crow, Flo Rida, Jimmy Buffett, Train and Darius Rucker thanks to our friends and customers at Red Bull, Swedish Match, Ferrara, Oberto, EJ Gallo and more!